Each day, if you do not make the decision to win, you have automatically made the decision to lose.”

– James Whittaker

Welcome to Win the Day and today is a special one – this is Episode 50!

Before we dive into all the good stuff for today, I just want to say an enormous THANK YOU for listening to this podcast, watching it on YouTube, and sharing it with friends. Your support means the world to me, and we’ve got some seriously kickass episodes coming up! So if you haven’t already, hit subscribe on YouTube or follow on Spotify. Together, let’s bring more and more positive energy into the world.

Because this show is about growth. It’s about recognizing that, while we might’ve faced adversity, challenges – even serious trauma – in our past, all that matters is what we decide to do from here. That’s why to truly win the day, we must begin every morning with an acknowledgement that the day – THIS day – is there to be won.

When I’m bringing these guests on the show – who are some of the most accomplished individuals on the planet – I’m trying to hone in on what they’ve done different:

With that information, I can learn, you can learn, and together we can inspire others through our example. That’s growth. Every day, we get better and better, so we can make the world – and everyone in it – a better place.

But this show is nothing without ACTION, so make sure with every episode you think about what 2-3 things you’re going to do as a result of what you’ve learned to level-up in your relationships, in your health, in your business, so the world knows how serious you are about what it is you want. Because, as Napoleon Hill said, “Action is the real measure of intelligence.”

Today, in honor of our 50th episode, I’m going to share with you my 12 favorite takeaways from the guests’ we’ve had on the show. These are the value bombs that have stood out to me the most, and I know will be enormously impactful for you too.

And because of this milestone, I’ve got a special giveaway just for you. Make sure you check out the podcast or YouTube version of this episode for more info on that.

The quote for this episode is one I put up at every speech:

“Each day, if you do not make the decision to win, you have automatically made the decision to lose.”

If you can figure that quote out, and turn that into a habit, the rest is easy. 

In fact, I started saying “Win the day” because I wanted something more succinct from that sentence that I could use for my podcast. And the rest is history! Here we are 50 episodes in, and you and I are still making the decision to win because the alternative, which is slowly losing every day, eroding our progress, and sabotaging our dreams, is not something we can tolerate. We’ve got ONE life to live and we’re going to unlock every little particle of potential inside us so our time on the earth is well spent.

So are you ready to win with me? I hope so! And if there’s a friend or loved one who wants to join us, share this episode with them right now.

In honor of our 50th episode, here are the 12 best tips to win the day, every day. Welcome to the Win the Day All-Star Edition. 

We'll go through:

NOTE: This episode contains exclusive clips from special guests who have come on the show. For the best experience, we recommend checking out either the podcast or YouTube version of this episode.

🎞️ For the video interview, click here.


Resources / links mentioned:

Success Plan.

🎥 YouTube version of this episode.

Episodes mentioned:

Win the Day with Gabby Reece (Ep 43).

Win the Day with John Assaraf (Ep 33).

Win the Day with Rob Angel (Ep 48).

Win the Day with Keith Ferrazzi (Ep 30).

Win the Day with Kerwin Rae (Ep 31).

Win the Day with Emily Fletcher (Ep 29).

Win the Day with Coss Marte (Ep 32).

Win the Day with Dr Sonja Stribling (Ep 37).

Win the Day with Brandon T. Adams (Ep 35).

Win the Day with Adam Carroll (Ep 38).

Win the Day with Michael Fox (Ep 26).

Win the Day with Marcus Smith (Ep 42).

Each day, if you do not make the decision to win, you have automatically made the decision to lose.”

James Whittaker

Welcome to Win the Day and today is a special one – this is Episode 50!

Before we dive into all the good stuff for today, I just want to say an enormous THANK YOU for listening to this podcast, watching it on YouTube, and sharing it with friends. Your support means the world to me, and we’ve got some seriously kickass episodes coming up! So if you haven’t already, hit subscribe on YouTube or follow on Spotify. Together, let’s bring more and more positive energy into the world.

Because this show is about growth. It’s about recognizing that, while we might’ve faced adversity, challenges – even serious trauma – in our past, all that matters is what we decide to do from here. That’s why to truly win the day, we must begin every morning with an acknowledgement that the day – THIS day – is there to be won.

When I’m bringing these guests on the show – who are some of the most accomplished individuals on the planet – I’m trying to hone in on what they’ve done different:

With that information, I can learn, you can learn, and together we can inspire others through our example. That’s growth. Every day, we get better and better, so we can make the world – and everyone in it – a better place.

But this show is nothing without ACTION, so make sure with every episode you think about what 2-3 things you’re going to do as a result of what you’ve learned. As Napoleon Hill said, “Action is the real measure of intelligence.”

Today, in honor of our 50th episode, I’m going to share with you my 12 most memorable takeaways from the guests’ we’ve had on the show. These are the value bombs that have stood out to me the most, and I know will be enormously impactful for you too.

And because of this milestone, we've got a special giveaway! Make sure you check out the podcast or YouTube version of this episode for more info on that.

The quote for this episode is one I put up at every speech:

“Each day, if you do not make the decision to win, you have automatically made the decision to lose.”

If you can figure that quote out, and turn that into a habit, the rest is easy.

In fact, I started saying “Win the day” because I wanted something more succinct from that sentence that I could use for my podcast. And the rest is history! Here we are, 50 episodes in, and you and I are still making the decision to win because the alternative, which is slowly losing every day, eroding our progress, and sabotaging our dreams, is not something we can tolerate. We’ve got ONE life to live and we’re going to unlock every little particle of potential inside us so our time on the earth is well spent.

So are you ready to win? I hope so! And if there’s a friend or loved one who wants to join us, share this episode with them right now.

In honor of our 50th episode, here are the 12 best tips to win the day, every day. Welcome to the Win the Day All-Star Edition. 

NOTE: This episode contains exclusive clips from special guests who have come on the show. For the best experience, we recommend checking out either the podcast or YouTube version of this episode.

1. The best way to show you’re grateful for something is to take care of it.

I’ve noticed that the word “gratitude” has become hijacked lately, a little bit like the “self-love” movement. People talk a big gratitude game and post their fancy snaps on Instagram, but what Gabby Reece shared during Episode 43 of the show is that the best way to show you’re grateful for something is to actually take care of it.

That means, behind closed doors, when the phone’s away, you’re looking after the things you’re grateful for – whether that’s your physical health, your mental health, or the most important people in your life.

Here’s what Gabby shared:

“I don't need to lose my health to covet it.

The other thing I'm doing is I'm practicing. When people talk about gratitude, the best way I can show that, "Hey, I'm really grateful for my health," is to take care of it. That's ultimately what I'm doing.

The other side of that is it's a level of sanity. I am a better functioning organism if I can also take care of the physical avatar to the best of my ability. It's a law of the universe. It's the truth, and so I don't need to keep relearning that lesson. I know what the lesson is, and I'm just ahead with it.”

So if, like me, you’ve been bitten by the gratitude bug, that’s awesome! Just make sure you’re doing the reps behind the scenes. Those daily reps add up to massive results over time.

2. Actively pursue calm so you can thrive in chaos.

If there’s one thing the covid pandemic has emphasized in bold, italic, and underline, it’s that the world is shifting faster than ever before – but, most importantly, it’s going to keep getting faster and faster, as George Chanos reminded us in Episode 27.

When the covid pandemic started, there was an entrepreneur in Australia who saw it coming months ahead of time, and that was Kerwin Rae.

In Episode 31 Kerwin came on the show to reveal those insights with us, but what I found most impactful was his emphasis on pursuing calm at all costs. As the world is getting faster, more chaotic, more transactional, more automated, and more digital, we’re faced with sensory stimulation like we’ve never even imagined – and that’s an absolute recipe for disaster where our mental health is concerned.

Yet, Kerwin reminds us that we need to shift away from passive sensory overload, and instead shift to more proactively putting ourselves in situations that get us out of our comfort zone in a good way. And if we can do that regularly, and train ourselves to be effective and calm in complete chaos, we will not only be extremely well positioned to benefit from the rapidly changing world but we'll also insulate ourselves from failure that could be completely demobilizing for most people.

Here’s what Kerwin said:

“The more you can regulate stress in a healthy way, at levels that other people can't, the more you’ll enable yourself to go further than anyone else can.

That’s the beautiful thing about being human. We all have this capability to grow. We all have this capability to change and transform.

The only difference between someone who plays here and someone who plays here is their ability to expose themselves to information, in some cases, stress, at a level that they can regulate in a healthy way. That's why not everyone's going to be able to build a multi-billion-dollar company because not everyone could cope with the mental stress of even considering working with those denominations and those values.

And that's why you'll always find where your limit is, and wherever that limit is you'll be constrained by some level of fear that triggers a level of stress.”

3. Tie your financial goals to your definite major purpose.

Most people recognize the importance of proper goal-setting in achieving what they want. (And to start practicing what I believe is the most effective goal-setting system available, download my Success Plan. Free instant download; no opt-in required). But when it comes to your financial goals, the secret sauce is how you tie them into your definite major purpose.

Your definite major purpose is the core goal you have that most of your other sub-goals stem from.

Anyone can put “$1 million” on a goal sheet, but tying it into your definite major purpose, backing it by emotion, and then outlining the steps you need to take to get there and how that will impact the world is going to make it 100x more likely for you to achieve that goal.

In Episode 38, personal finance expert Adam Carroll shared this with us:

“My parents were very positive-minded and they talked about opportunity a lot. My dad was big into Deepak Chopra back in the day. And he would tell me growing up that I was a wizard, and I didn't really understand what he was telling me at the time. I had visions of Harry Potter-esque kind of wizards.

But what he was telling me, I believe, is that I could create whatever environment I wanted to create; that I had the ability to manifest my own desires. And so when I read Think and Grow Rich the first time – which you are obviously well-versed in – I realized how important the messages of definiteness of purpose, and of focus and attention, were. I have a saying up on my door up here and it says “The definiteness of purpose for acquiring wealth is necessary for its acquisition.”

And I kept reading that over and over and over again. Think and Grow Rich was one of the first books that got me on the path. Then I went down this unbelievable rabbit hole of finding all of the quantum physics and law of attraction books that were out there. I realized that we are all constantly, consciously or unconsciously, creating our own environment.”

So powerful.

Remember, Adam is the guy whose TED Talk on playing Monopoly with real money has 6+ million views. So if you’ve got big financial goals – and you should because the more resources you have at your disposal the more you can contribute to the causes you care about the most – you need to tie it into a higher purpose or mission that you have for your life.

4. Your past isn’t your future.

If we’ve been brought up in an environment that doesn’t reward creativity, growth or love, we might feel that we’re doomed to continue that cycle. Or worse, we might never recognize that a problem even exists because it seems “normal” to us.

But in Episode 37, Dr Sonja Stribling – who’s one of the toughest and most resilient people I’ve ever met – stated:

“When you hear me say that 'If you didn't come from a wealthy family, let a wealthy family come from you,' it empowers you to realize that just because you came from nothing doesn't mean your family has to carry on that tradition. It means you get to create whatever lifestyle you want. That's just been my mantra. I don't want my children to suffer the way I did or the way my mother did.

And it's not just about the money. Being rich is more about teaching different ways that your children don't have to always go get a 9:00am to 5:00pm job and always have to go to school because school is not for everyone. There are other means to create wealth. You just need to know where to find those ideas and the strategies and the tips and tools to do so.”

While, at times, you might feel that your future is pre-destined because of the circumstances where you grew up, it’s never too late to be what you want to be, lead by example, and inspire future generations to take ownership of their lives. And while the goal of flipping the script of generational poverty in your family and turning it to generational wealth might be great financially, never forget that it’s the lessons, the relationships, and the attitude to handling adversity that are the most important things.

5. There is no excuse for you to remain mediocre.

This might seem harsh, but I’ve interviewed enough people now who have overcome the most horrific circumstances imaginable and gone on to incredible success. To see firsthand what they’ve been able to do with their lives but, more importantly, how grateful they are for that adversity, has been the biggest blessing I've had on this journey. In some of their deepest pain, they were able to use those experiences as fuel to live a life of compassion, meaning, and impact.

Some of those people are Janine Shepherd, who I mentioned in chapter one of Think and Grow Rich: The Legacy. Her story as a walking paraplegic is extraordinary. Remember, she had qualified for the Olympic Games, only to have her athletic dreams and physical being completely destroyed through no fault of her own.

There’s Jim Stovall who, at 18, went totally and permanently blind, before going on to write 30 bestselling books and become the founder of the Narrative Television Network – while blind. Todd Love, who became a triple amputee at 18 years old after being blown up by an IED in Afghanistan; Todd views the explosion as a “gift” and has since completed the Spartan Race on numerous occasions to inspire others.

Or Sonja Stribling, who we just mentioned in the last tip, who was born into a family as the youngest of 12 children, to parents who only had a second-grade education. At age 15, she gave birth to her first child. And just two years later, at 17 years old, she was raped and left for dead in a field. Sonja is now an internationally regarded female empowerment coach who helps millions of people around the world.

There are too many examples of this.

Make no mistake, how you respond to adversity when it INEVITABLY strikes is what separates ordinary people from extraordinary achievers.

And in Episode 30, #1 NY Times bestselling author Keith Ferrazzi shared a very succinct approach for those who want to become extraordinary:

“There is no excuse for you to remain mediocre. If you want to be extraordinary, you chart your path. If you hold onto your individual title, you'll never have enough resources under your control to really break through. You need to go to Peter Diamandis, you need to go to Jim Kwik, you need to get James Whittaker who knows everything about podcasts to teach you about podcasts, right?

You need to expand your view of team. If you don't redefine your view of team, you will remain mediocre with mediocre resources.”

So think about what you can do to turn your individual mission into a shared mission.

There is no excuse for you to remain mediocre. If you want to be extraordinary, you chart your path and build the team to get you there. That’s it. It’s so empowering.

Rather than dwell on our misfortune, or people who’ve wronged us, or whatever it might be, we instead need to channel that energy into constructive means so we can create the very circumstances we want.

That all starts with a recognition that a better life awaits (irrespective of what has happened to us in the past), followed by a focus on detailed plans to make it happen, then a commitment to seeing it through with the right people around us.

6. Regardless of what happened yesterday, wake up ready to win today.

Like most of these tips, the real growth comes when you can turn them into a habit – that way, when the voice of doubt kicks in, it’s quickly overridden by habit and you do what needs to be done.

One of the best habits to have is waking up and recognizing today as a clean slate, which means you leave any drama, frustration, or stress in the past where it belongs. And you wake up excited for another opportunity to do exactly what you want to do.

In Episode 42, ultra athlete Marcus Smith, who was almost killed after being hit by a vehicle while cycling, shared this:

“We ALL have tough days. We ALL get overwhelmed and we have to be honest with ourselves on that. But I think what the difference is from what you said and from what I see in my life is that no matter how bad today is I'll wake up tomorrow and it's a new day, and I'm ready to dominate and you're ready to win the day.

If I can just encourage people that every time you go to bed, when you get up the next day, you've been just gifted this unique opportunity to do amazing things. You've got a fresh mind. And if you start the day with this great positive mindset that you're going to have an awesome life, you can just rinse and repeat that. It's beautiful.”

And there’s a level of peace that you can see in these people. They’re at peace with themselves and what has happened to them, and they’re even at peace with the people who were responsible for their most brutal pain.

But more than peace, they also know exactly who they are, what they’re capable of, and how they will inch closer toward their mission.

7. Always take time for yourself.

There’s been many moments in my life – too many to name – where I’ve reached a pretty dark place and felt overwhelmed and frustrated, and the negative self-talk got noisier and noisier.

Inevitably, in every one of those instances, it was because I either did not know about the daily rituals for success, or I had become so overwhelmed with work that I neglected those daily rituals of success.

If we fall out of alignment, that’s when those dark feelings emerge, and it’s a horrible feeling to find yourself in a situation where you’re saying, “How did I get here AGAIN?”

It can be a difficult road to come back from.

In Episode 48, Rob Angel – who was the creator of the world’s bestselling board game, Pictionary – mentioned how he had to take a leave of absence from his own business because he was totally out of alignment:

“As entrepreneurs, they say you've got to push hard and make sure you're working 24/7, and you've got to push, push, push. Well, that's what I wound up doing. And about 5-6 years in, I changed my mission from giving Pictionary to the world and people having fun, to how do I make more money and push this game.

It wasn't just burnout. It was complete and total anxiety. I wasn't comfortable with myself. My authentic self had left and I was so off balance. I was so out of alignment. But I didn't know how to deal with it. So for a couple of years, I was getting in fights with my partners over nothing.

And I wouldn't show up for work periodically and it just became untenable. So I took a leave of absence. That's all I could do. I had to remove myself and recalibrate and took about six months. I came back to the business and the partners accepted me and took up the slack. But you don't have to do that. You can pre-warn.

Make sure you take an hour for yourself every day. Whether it's meditation, watching television, working out, or whatever it might be, where you don't think about your business. Because guess what? If you're not there for 20 minutes, it's going to be there when you get back. It's not like it'll fail if you take time for yourself.

I do believe in meditation. But if that just sounds so woo-hoo and off the wall, take a walk, anything, but you've got to take care of yourself mentally, spiritually, and physically to be more productive and make more money and be more successful. You have to.”

So make sure you stay in alignment. And the best way to do to that is: to always have an idea of what success looks like to you in ALL areas; and, second, make sure your own cup is full at all times, because the more you have the more you have to give.

8. Give yourself time to heal and re-align.

A surprising theme I noted from most of the people who’ve come on the show is that a deliberate break has been the springboard to their greatest achievement. In Episode 26, Australian entrepreneur Michael Fox (founder of Fable Food Co) shared how he raised more than US $30 million for an exciting business venture that was backed by some of the most established retailers and venture capital firms in the world.

But after losing everything – his business, the $30 million in investor money, 10 years of his life, and even his marriage – Michael took six months off in Europe where he allowed his intellectual curiosity to go where it wanted to go.

In that moment of massive internal transition, which didn’t have any boundaries or time constraints around it (like he’d had with the rigorous demands of running his own business), Michael became drawn to one particular topic, which became the foundation of his new mission: to end industrial agriculture.

Michael went all-in on that mission, and in a few short years has created a high-end meat alternative that uses mushrooms, which is now available in more than 1,000 supermarkets and has partnered with people like acclaimed chef Heston Blumenthal.

Here’s what Michael had to say:

“My wife and I, with our one-and-a-half-year-old, went to Denmark. For me, it was a great period to have a reset – I didn't have any pressure to find a job or figure out what I was going to do next. I just knew, okay, there's six months, I can focus on being a dad and do whatever I feel like doing.

I ended up reading a lot of books. And because I've been vegetarian for four and a half years, I just ended up reading more about industrial animal agriculture. There were other areas that I was really passionate about and started exploring too, like community living and some different areas like that. But I just ended up reading all these different areas that I was passionate about.

Then towards the end of the six months, I started thinking, “Well, there's two or three areas I'm deeply passionate about, is there a business model or something that I could do?” Well, actually, I didn't even want to start a new business. I was thinking that maybe I could work for someone else in in the meat alternative space because it’s a space that's been growing really quickly.

That six months allowed me to explore whatever I wanted to, wherever my intellectual curiosity took me. That really helped me narrow in on what my passion was and what industry I might like to enter. We added lifestyle decisions around that, and got to work."

So if you’ve gone through a very difficult period, make sure you take a defined period of time – without any boundaries, constraints, or pressure – to allow your intellectual curiosity to go wherever it wants to go. You’ll likely find answers to what you want with much more clarity than you’ve experienced ever before, which could be the perfect springboard to your next chapter.

9. The most important opinion is how you feel about yourself.

All those who do great things have one fundamental attribute: unwavering self-belief. In a world, where haters come with the territory, and everything we see comes with a like, share, and comment button, it’s more important than ever to recognize that there’s only ONE opinion that really matters and it’s how you feel about yourself.

In Episode 32, a truly unique guy, Coss Marte, came on the show to share his story. Coss was brought up in very difficult circumstances, before finding massive success on the wrong side of the law. As one of New York’s most prominent drug dealers, Coss was earning more than $5 million a year at 21 years old and needed eight mobile phones just to store the sheer number of customer contacts. Eventually, he was sentenced to a lengthy prison sentence, but was able to use his time inside to start a new career as a fitness entrepreneur.

There was one quote that stood out to me during our conversation: “My mentality was nothing is going to stop me.” Even in a prison cell, Coss was going to turn his dream into a reality, and I would never bet against someone with that level of faith in themselves.

Here’s how Coss describes what happened next:

“I started realizing that I was affecting not only the thousands of people that I sold drugs to, but I started thinking about their families. I started thinking about my family. I started thinking about this web of destruction that I'd created, and I felt so much regret. I said, “I want to give back in some sort of way.”

I came up with the idea of ConBody in that cell. Then, I lost 70 pounds in six months, while helping 20 other inmates lose more than 1,000 pounds combined. So, I started this whole workout program in the prison yard. I knew then that it’s what I wanted to do when I came home: a prison-style bootcamp. In my cell, I wrote a mini-business plan and a 90-day workout plan.

I said to myself that I would do what I wrote, and I did.

About a year later, I came home and put it into action. I started training classes in the park, then rented out studios, then eventually opened up my own studio. It escalated to building an online workout platform where I now train thousands of people all over the world. Today, we've trained more than 50,000 people. But the most beautiful thing is that we've hired over 40 people coming out of the prison system, and none of them have come back into the system.”

So next time you’re faced with an opinion about what you’re not capable of, whether it’s from a family member, a friend, or a total stranger, remember that those comments are based on THEIR limitations. The most important opinion is how you feel about yourself, so take action on your dreams and what you know you're capable of.

10. Create imagined memories to manifest your ideal outcomes.

That might sound a little woo-woo, but what Emily Fletcher shared in Episode 29 blew me away. Emily is the world’s leader in meditation for high performance, and one of the most valuable takeaways I got from her episode was that the mind doesn’t know the difference between imagined memories we create for the future and actual memories from our past.

So if we’re serious about creating a life we love, a powerful method is to consciously remind ourselves of the outcomes we want and have the discipline to do it every day. We literally visualize an important moment – whether it’s a client meeting, a keynote presentation, a guest appearance on a podcast – and play out the entire event in our most optimal state.

That way, when it happens in real time, we’ve already trained our subconscious to deliver at the highest possible level and made sure we’re perfectly prepared for that opportunity.

Emily uses a combination of meditation and manifestation to reduce the impact of previous trauma while empowering us to get the absolute best result from important events we have coming up in the future:

“Mindfulness is really good at dealing with your stress in the now. And then the manifesting piece is all about dealing with your dreams for the future. So it sounds a little hippy-dippy. It sounds a little woo-woo. Maybe not to you or your audience!

But I would define manifesting as consciously creating a life you love. It is reminding yourself of your dreams. And what I've found is that the combination – and this might really be the thing that keeps you committed to meditation – the combination of meditation and manifesting is so much more powerful than either one alone. Because you could meditate all day, but if you're not clear about what it is that you want it's very hard for nature to give you the thing.

And conversely, you could manifest all day, lining your walls with vision boards, but if you're not meditating and your nervous system is riddled with stress and trauma, and limiting beliefs that you can't even see, then again it's going to be a lot harder for you to achieve your dreams. But when you do them together, you get rid of the stress in your body, you peel away these subconscious limiting beliefs, and you remind yourself of your dreams every day, twice a day, and things start to show up a lot more quickly.”

It’s one hell of a bio-hack, yet so few people do it. If now is the time to massively level-up with what you’re doing, create imagined memories for future events to manifest your ideal outcomes.

11. Help the people who want the help, not the people who need the help.

This has been a lesson I learned the hard way. Naively, I thought I could help everyone, and you might have felt – or still feel – the same way. But if we try to lift people up who don’t even want to be lifted, not only are we NOT going to be able to lift them up but they’ll likely end up pulling us down to their level.

But in Episode 33, mindset expert John Assaraf mentioned:

“On many occasions I’ve worked harder at helping somebody achieve their goal than they have. But that brings me back to a couple of things that I've discovered over the years. First and foremost, help the people who want the help, not the people who need the help.

Number two, don't be in the convincing business, because if you've got to convince somebody, then they're not sold on themselves doing it.

Number three, every person I work with I ask the question, “Are you interested or are you committed?” And if they tell me they're committed, and they're willing to do whatever it takes, and be radically honest with themselves, and radically honest with what they do, or don't do, then I'm willing to help you.

But anybody else, I have no interest in helping. I don't want to spend my time trying to talk somebody into what they should be doing.”

Powerful, right!? And I’ll never forget it. John shared a TON of gold in that episode.

12. Action is everything.

There’s a quote we mentioned at the start of this episode from Napoleon Hill: “Action is the real measure of intelligence.” Hill also mentioned “It doesn’t matter what you know; it matters what you DO with what you know.”

And when Brandon T. Adams came on the show in Episode 35, he said this:

“Action is what gets results. The number one thing holding people back is they think about something and they strategize all day. At the end of the day, an idea is shit unless you actually take action towards it, and that's what I learned in Think and Grow Rich. You've got to take daily action, even if it's one thing you do every day, every single day, just one thing you accomplish. It'll build up, it's the compound effect. It'll slowly build up over time, and eventually, get you your bigger opportunity.

If you take action, get outside your comfort zone, and become comfortable being uncomfortable, you will find opportunity. And then follow up on the opportunity; don't just get it and then let it go. You have to follow up and keep taking action, every single day.”

And that’s success in a nutshell. Eventually, you have to get your hands dirty. You’ve got to get out of your comfort zone. You’ve got to take action. So a question I want you to ask yourself right now is:

Who do I need to become to succeed in this rapidly changing world?

There might be skills you need to get, relationships you have to establish, limiting beliefs you need to overcome. The world is changing faster than ever, so it’s more important than ever to make sure you’re clear on who you need to become so you can figure out what action you need to take.

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I hope you’ve enjoyed those 12 tips to win the day every day! If you wanted to dive into those in more detail, you can check out the full episodes, available in video on YouTube and in audio on Apple Podcasts, Spotify, Google, Amazon, and everywhere you listen to podcasts.

What was your favorite tip? Let me know in either the comments on the YouTube video or in a review on Apple Podcasts. We’ll then pick out THREE lucky people to receive a signed copy of Think and Grow Rich: The Legacy delivered to wherever you are in the world for free.

Is there someone in your life who needs some help winning the day? Share this episode with them now. They’ll thank you for it later, I promise.

To finish, I want to leave you with the quote for today’s episode:

“Each day if you do not make the decision to win you have automatically made the decision to lose.”

Imprint that on your mind so nothing can knock you off course ever again.

That’s all, folks! Remember, to get out there and win the day. And think about how strong you'll be when we hit 100 episodes 😉

Onwards and upwards always,
James Whittaker

Resources / links mentioned:

Success Plan.

🎥 YouTube version of this episode.

Episodes mentioned:

Win the Day with Gabby Reece (Ep 43).

Win the Day with John Assaraf (Ep 33).

Win the Day with Rob Angel (Ep 48).

Win the Day with Keith Ferrazzi (Ep 30).

Win the Day with Kerwin Rae (Ep 31).

Win the Day with Emily Fletcher (Ep 29).

Win the Day with Coss Marte (Ep 32).

Win the Day with Dr Sonja Stribling (Ep 37).

Win the Day with Brandon T. Adams (Ep 35).

Win the Day with Adam Carroll (Ep 38).

Win the Day with Michael Fox (Ep 26).

Win the Day with Marcus Smith (Ep 42).

“The more you sweat in peace, the less you bleed in war.”

Norman Schwarzkopf 

On this show I like to bring you the real mindset masters, and today we’ve got an absolute superstar, Marcus Smith, who’s been through more wars than most. Marcus is an entrepreneur, an extreme athlete, and a performance coach. Based in Dubai, he’s the founder of InnerFight, which helps everyone – from kids to corporate clients – unlock their peak performance, as well as owner of Smith St Paleo, which provides paleo food offerings to help people make better nutrition decisions.

Marcus is fit, and I mean FIT. At age 18, he started playing professional rugby, making it to the 2009 Rugby Sevens World Cup. Since then, he’s completed pretty much anything with “ultra” in its name, including:

In February 2018, while training to set a world record in ultra-cycling, Marcus was hit by a truck, with the impact smashing him into a brick wall. But he stared death right in the face and said, “Not today.” Rather than focus on what he lost, Marcus decided to create a documentary ‘Fight for Every Breath’ where he details his experience and his journey back to full health.

Just nine months after the accident, Marcus completed not one, not two, but 30 marathons, in 30 days!

In this episode, we’re going to talk with Marcus about:

Strap yourself in. Let’s WIN THE DAY with Marcus Smith!

James Whittaker:
What was it like growing up in Dubai? Can you also take us into a bit of an overview of the city for those who haven't been there?

Marcus Smith:
To be honest, it's almost like shatters to dream because when I came here, when I was four, there was nothing; there was no lights, there was no highways, there was no buildings. And I think that's kind of what I love still about the places I see it quite, if you'd like, quite naked. I see it for what it is for the culture, which now it's a lot different. There's obviously a lot of stuff that's maybe a little bit more, make sure we say it, let's be honest, it's quite plastic. And a lot of it is not very real at all, but I've got friends here that have been here forever and Dubai's kind of been home for the last coming up 40 years, then I say, "That's a long time."

What's it like geographically? Is it a lot of the sand like you would imagine being in the Middle East or is there bits of greenery and things around too?

There's a lot of green, James, and that's what the government has done super nice. But from my house, I'm literally in the middle of the desert within 20 minutes, which I absolutely love. And mate, next week we've got some public holidays coming up and I'm an hour from the mountains and I'll be there for about three or four days that public holiday so I can get away from it. And this is one of the things, people come as tourists to this country, and it's like, "Oh, it's malls and it's buildings." There's a lot more, if you like sand. If you don't like sand, don't come here, mate. That's quite a lot.

And you and your wife have a paleo food company, don't you? What's it like getting fresh produce and things in Dubai?

That's all good. Yeah, we set up Smith St Paleo in 2016. My wife's from Australia and she was actually an air hostess with Emirates for 13 years where we met, mate, imagine that on an airplane. And we set up the paleo food business basically based on the back of her suffering a lot of inflammation when she was traveling and she just started cooking paleo food.

So getting good food back in the day, when I first got here, I can't imagine what it'd been like when my mom was trying to cook for us as kids, but now everything's available. We've got a lot of home grown organic food. So yeah, it's super good. But mate, I think we have probably on par with America, if I'm allowed to say it, the number of burger joints per capita is probably some of the highest in the universe. We're trying to do a good thing, but a lot of the time burgers win basically for a lot of people.

You met your wife on an airplane. Tell us about the pickup line you used!

It's not even good, mate! I was fast asleep and, she’ll tell this story, she's like, "He looked okay and he was a nice sleeper." So I'm there with my mouth shut. We didn't really speak much on the plane. We ran into each other in a bar here in Dubai. One of my mates was over from Australia going back. And I said, "Mate, if we're not going to see each other for six months or so, let's go out for a couple of quiet beers."

And we walked into this bar and Holly was in there. I was like, "I know you." And we've literally been together ever since. I went back to live in Australia because I was playing rugby down there. I'm about to live there and she sort of was flying in and out. Then I was like, "This is the one" and I moved back to Dubai.

And in end of 2004, I moved back here full-time and it's amazing. We have a great life, and one day we'll be back in Australia and very happy. Well, we're very happy now, I mean, but I think she definitely didn't take much persuading to say that we'll spend the rest of our life in Australia. I was like, "Yeah, I'm in for that."

One of the most amazing things about your background is your career as an extreme athlete and we'll get into the accident and those elements that have really defined a big chapter of your life shortly, but where did this love of extreme sports come from – the ultra-running, ultra-cycling, and all those types of things?

Honestly, it's the environment that you're brought up in. I'm not blaming it on my parents, but they did such an amazing job of making sports such a big part of my life. And I'm eternally grateful to them. I see a lot of my habits were their habits – it's incredible. They'd have people running from the house, they'd be off at triathlons. Mum would be winning running races here in Dubai. And I would just be begging the whole time from like four or five years old to go out and go running with them.

As I got a little bit older, I was allowed to run a little bit further down the street with them and then they'd be like, "Right, you've got to go home now." I do believe, James, you are a massive product of your environment and I feel a little bit sometimes not super comfortable saying that because I know people didn't have such fortunate upbringings that I had, but I know that people had perhaps more fortunate upbringing than I have, and haven't done much with it.

You are a massive product of your environment.

But endurance sport was in my blood, I think, from the start. Dad has cycled the length of New Zealand, he's cycled the length of England. He cycled pretty much halfway across America so that's really where it comes from. And even to this day, my dad's pressing 74, 75. I was speaking to him the other day, he's out on his bike and mum's doing workouts in the garden and it's amazing. I love my parents so much and they've given me so much.

Yeah, you need to catch up! It's a good benchmark of fitness and adventure for your life.

Yeah, absolutely. It really is.

You've done ultra-marathons through the Sahara Desert and had some other incredible experiences. Was there a particular moment where you felt like maybe you'd bitten off more than you can chew?

No, absolutely not. The Sahara was the moment where a lot of things came clear, mate. I was running 250 kilometers across the Sahara self-supported and honestly, I have a picture of it just before it happened, it just so happened that one of my friends took a picture and about 50 meters from where this picture is taken, I stopped and the sand, it was almost like a salt flat and the earth had almost parted. And there was just this big line of runners. And I was like, "Wow, I'm in the middle of the Sahara Desert." We hadn't seen any other civilization since we'd been there for like five days.

And I just thought to myself, "This is amazing that we, as human beings are allowed to pass on this earth." And from that, I always had a massive appreciation for nature and for the outdoors. I spent a lot of time when I was young in boarding school, in the UK, outside. But on that moment, I think a lot of things changed. Since then, all I've wanted to do is cross landscapes on foot and walk and hike and run and cycle. Holly was probably going, "Yeah, this is where it all went wrong. I let you go to the Sahara!"

But yeah, I just had this almost epiphany, if you want, and reflection, I'm huge on, James. And the more I think about it every time I sort of tell that story, the closer I come to it. Yeah, there's tough times, mate, don't get me wrong. It's brutal. Ultramarathons, endurance sports are I call them the wildest rollercoaster ride you'll ever go on because you are literally, you have these moments and you're invincible, no one can touch you.

You're running through the Sahara and it's just amazing. And a few hours later, the sun goes down and you're like, "Why the hell am I here? Why do I even exist as a human being?" And that's what's so amazing that you have these ultimate highs and lows, which allows you to come back into life.

You're running through the Sahara and it's just amazing. And a few hours later, the sun goes down and you're like, "Why the hell am I here? Why do I even exist as a human being?"

And when you come back, I believe you live on a different level. Again, it's no better or no worse than anyone else. But for me, it's elevated my game in a number of areas, family, business, a number of different areas. So yeah, the Sahara was very special.

I often think about those sliding door moments about one decision you made. When I first moved to LA in 2013, there was a barbecue that I went to in the afternoon which became the foundation of so many friendships, which has led to so many other amazing things. For you, the one decision of doing the Sahara Desert has helped you with a whole heap of inspiration.

For those who don't know, can you take us into the specifics of running through the Sahara Desert? Is it soft sand? Is it hard sand? Is it super hot? Are you wearing shoes? What's the deal!?

That's a great question. Marathon des Sables, it was the second big ultra that I did, is quite famous. It's a 250 kilometer race. You carry everything you're going to need for those six days on your back. You only get given water along the way and you wear normal trainers. And we stitch in what's called a sand gator to stop the sand from coming in. Despite people thinking the Sahara is all sand, it's not all sand, but a shit ton of it is sand! You get sand everywhere.

I was going to ask how effective the gators were. Sand is like water. It's sort of hard to get out if you're right in the thick of it!

I mean, they're good, but you get sand everywhere. And a lot of places, it's like a clay sand. So at the end of it, you're like, "Is this a real sun tan?" And then you have a shower and all comes off. But mountains in the day, it's super hot. In the night, it gets really cold. And that's why it's such a brutal race, that particular one, because a lot of races, like you'll have a race in a country that's quite hot most of the time.

I was in Kenya last year and that race is quite warm the whole time. You'll have races in the Arctic, there's an ultra where it's just freezing cold all the time. Whereas the Sahara, it can get down to about 6-8 degrees Celsius at night, but up to 45 degrees Celsius in the day. So you get these massive swings and it sounds quite straightforward, you're going to put everything on your back and you're going to run, but that pack shouldn't weigh really more than about nine kilograms.

So you're eating dehydrated food, which after a few days, obviously does quite funky stuff to your digestive system. For some people, it completely blocks them. Other people are literally just diarrhea the whole way through, so those problems are real.

And then we've got hygiene issues as well. You're not able to wash properly because you only get enough water to drink. So literally you're starting to come out with rash on your armpit because you're just sweating so much. And I don't need to go on about how your private parts will look, but you can imagine that as well, it's carnage.

I train a lot of people. I've taken over 20 people through that race now, and people will come and see me and I'd be like, "Tell me what it's about." And I just I'll say, "Listen, this race is nothing about running. This race, like life, is about all the other stuff. If you get all of your little admin bits in place, if you control the controllables, we've heard it like three million times in the year of COVID mate. But if you can focus and control on what you control, then you actually have a great time."

And it's mental, we're over 1,300 people running through the Sahara. So as you can imagine, we’re all absolute fruit loops!

Is everyone setting up their own tents or how does that work? Where do you sleep?

They put together this absolute token shelter that most nights just falls down, and you've got eight blokes laying literally like sardines. And when it falls down, no one can be bothered putting it back up because everyone's so tired. People just sleep under the stars, on rocks, you don't sleep properly for the seven days. That’s just the nature of ultra races.

This is what really takes people down because you've got lot of people who are very good runners, but if they can't manage stinking, I'm very good about washing in normal life, but when I'm in the bush or in an endurance event, you've got to deal with that and you don't have enough water and you won't have enough sleep – and eating dehydrated food the whole time is not like eating fresh paleo food, for example – and it's all these things that just start to chip away at people slowly.

And most people, you can move forward. And this is one of the biggest learnings I've got from ultra-running and from endurance sports is that you can keep moving forward. But when you're moving forward to another camp that you don't have anything to look forward to, it's quite a difficult argument to sell to yourself in a way. It's not like, "Mate, you finished this, we're at the pub. We're going to have a countertop meal and we're going to have a schooner."

You can keep moving forward.

But it's like, "Yeah, we're going to get to this other shit camp site where you won't be able to wash, you'll have to cook your food which tastes like crap anyway. And then you'll sleep on a rock. Do you want to go?"

It's like, "No, I don't really want to go there."

Sounds enticing.

Yeah, exactly! So these are the challenges, but that's what makes it absolutely incredible.

How do you feel at the start line of these things now that you have done so many of them – do you feel nervous, or have you gone through it that much now that you're just prepared, you understand the process, and you just got to focus on putting one foot in front of the other?

Yes, to all of the above, but I still get a bit nervous, mate, in a way that, when I go to these races, most of them now I want to try and push a little bit. We're on a journey of self-discovery. We all are, we're expressing that in different ways. So I want to see where my limits are. I want to sort of start to push it.

And I also love it, because I've been to a lot of races and the pre, the day before everyone gathers, and then we start the race the next day, I love just listening to people, listening to stories. If it's their first race, people talking about their shoes, their equipment, and just sitting back and listening and taking it all in.

I want to see where my limits are.

And you meet some people that generally, and this is what we always say that endurance sports brings together people that, we wouldn't be friends. This is the one thing that brings us together. We don't have anything else in common. We don't like the same music, but through this crazy sport of suffering, we all come together and you make some amazing, amazing friends. Like all of my good friends now I sort of know through endurance sports, it's gone from rugby mates to endurance mates. And they're both a crazy bunch.

The way you talk about it is the way that people talk about Burning Man and Ayahuasca, it's like this experience of self-discovery that people go through. It's really interesting.

Yeah. It is that James, that's a very good way of putting it together.

Obviously, you have a competitive spirit and somewhat of an obsessive nature to do the work behind the scenes to get this done. Are you very competitive and obsessive about all other areas of your life too?

Yes. What do I say!? No, mate, I'm totally chilled out. I'm really relaxed. I'm very OCD on a number of levels. Without this sounding wrong, that's one of the reasons why I love my wife so much because she puts up with it. Everything is like bang, bang. My diary is just so strictly done. My training is strictly done. And because when I was playing sport, when I was playing rugby competitively, and then when I moved into ultras, you're going to be in a remote place in an ultra. If you're not OCD, you could've left one thing that could just ruin your whole experience.

And that for me is sad because you might have to pull out the race because one of the guys rocked up to one of the races that I've been in and he didn't have his insoles in his shoes. So his race is destroyed. He'd washed them the day before and forgot to put them back in. So yeah, I'm pretty OCD in pretty much every area of my life. I'm very routine driven, which again, you wouldn't be surprised comes from my dad. It's like every single Sunday we do this, Monday, we do this, it is bang like that. And that's how I work really well.

I have my whole work life. I run two businesses. I do all this training and I try and spend as much time with my wife as I can, I have to live in these buckets. So Sunday's for this, Monday's for this. And I try not to tell Holly that, "Okay, I'm home now, we've got two hours make the best of it," sort of thing.

We did take as much holidays as we could. We try and get away four or five times a year. Obviously, COVID made that quite difficult. But I think that downtime is really important as well, because a lot of people would say, "Yeah, you're really intense." And when I'm here, I'm just on. Like this morning I was up before 4am and I was riding my bike at 4:30am and then bang, bang, bang the whole day.

And just literally an hour ago, I got home for my sister because it was her birthday. And now we're having this chat. So it's banging, but I love it. And I think that's what helps me as well. It's not for everyone, but it's just the way it's what works for me.

Yeah, the more prepared you are, the more you allow yourself that luxury of surrender. There's an old quote that's taken so many different forms. It says, “The more you sweat in peace, the less you bleed in war.” It's like people in the UFC, they talk about “The more you sweat in the gym, the less you bleed in the octagon.” Clearly you have no troubles putting in this work behind the scenes. What is that secret to the daily motivation? Is it just something that's instilled in you as a kid from your parents, as you mentioned earlier, or is there actually something going through your head every single day?

Like I talk about a lot about the “Win the Day” mentality. So I literally have that in my head as I step into the cold shower in the morning, it's “Win the Day”. My alarm says “Win the Day”, it's like a little mantra that helps me move forward. Have you got something like that to inspire that daily motivation and enable that consistency?

Yeah, I do James, and it's not dissimilar. My alarm's called “Dominate”. When I'm waking up to dominate, which is most days, I'm waking up to dominate. It's funny, because when I'm waking up to teach people, my alarm's called “Make people better at life”. So when I'm teaching first thing in the morning, when that's my first appointment, it's that.

But I get up every morning, as we all do, and I look in the mirror and I say, "Literally, this is it. I'm excited. I want to do this." And I try and carry that attitude.

Mate, I'm not full of crap, some days are shit; not every day is amazing. But I look in the mirror every morning and say, "This is going to be the best day of my life. This is really it."

And then one thing that I think is super, super healthy – and Holly and I have done it since we've been together 17 years – whenever we've been in each other's company is we sit down at the dinner table every night. You'll laugh at this, there's one month of the year or three weeks of the year where I have a screen on, which is when the Tour de France is on. She lets me watch it. It's wild because the finish of the Tour de France is like five o'clock in France, seven o'clock Dubai time. So I'm like, "It's live, I've got to watch it." And she bought into this years ago.

Mate, I'm not full of crap, some days are shit; not every day is amazing. But I look in the mirror every morning and say, "This is going to be the best day of my life. This is really it."

But the point is we sit down, no devices, nothing except those three weeks of the year. And we'll debrief the day, not formally. It's not like, "Oh, what did you love about today?" I'm not really like, can I say airy-fairy like that. We're pretty straight forward, "Now, how did it go? What went on?"

And I think we spend more time talking, like we never watched TV. I can't watch Netflix. I hate it. And this is also because of the way that I was brought up in boarding school, discipline was huge, but I think those things really help you, or they really helped me. And the way that I live is the way that I live. I don't think it's for everyone, but the same that you wake up with an attitude to win the day. I don't get why people don't try and wake up with that attitude.

I know some days you wake up and I know there's things on your agenda that you're not 100% looking forward to, but when you switch that attitude on, I'm going to win this day. Even if this thing that I have to deal with this shit, I'm going to win at it. Then you're going into it in such a positive way with such a beautiful mindset that you're actually going to turn that bad experience into a good one and have an awesome day. And we can all do that. I really believe that we can.

Yeah, it's an opportunity each day to also do something that your future self will thank you for.

You're very big on people finding the right training and the right nutrition and the right routine that suits them, rather than just trying to go on and get a downloaded a template version of the internet. When everyone wants that magic bullet for perfect abs, rather than finding out what’s going to fire them up and keep them consistent.

I think that's the key. Everyone's always worried about what everyone else is doing. And no one else is living your life. You're living your life. You've got to deal with your problems. You've got to get out of your bed and look at your face in your mirror.

So we need to go inwards to figure out what works, to get different ideas from here and there, listen to your Win the Day show. I was listening to it earlier today when I was riding my bike; it’s a beautiful show, with a very, very inspiring lady who you had on. And I got some ideas, but then I have to take them in to figure out what I'm going to do with them.

I think that's super important. Taking different ways of training, different ways of meditation, different ways of approaching life – it’s different for everyone. If someone's listening to this show and they get fired up and they go and try and live the way I live, it won't work for you. It will not work for you. You need to take small bits, and they might start to work and then we can start to develop change, but we have to figure out what works.

But I don't know what you think, James, that's the hard bit. And that's the bit where we have to look deep into ourselves to figure out what we are, who we are and how we are going to live. And I think it's easy to go, "Oh yeah, James is saying live like this. I'll do that." And it will give us happiness, but it will only last for a certain period of time because it has to come from within. And that's tough.

For sure, the win starts within. And I think that's where having the right friends is important. I was speaking at an event last night and I was asked by someone in the audience, “How do you get away from toxic people?” Which is so important, because you need to protect your energy source at all costs.

I just don't have any negative people in my life at the moment, I just don't. We’ve only got X amount of energy each day so we need to allocate that to people who give us energy.

Yeah, I think that's super important. It was funny, I was just with my sister and we were talking about that. Actually the scenario we're talking about was, if you pass someone in a supermarket that you don't really like, but you kind of know, would you stop? And I'm like, “No, of course I won't stop!”

I don't need to stop, because I’d rather spend 30 seconds calling someone I really care about to try and change their life in those 30 seconds. And she's like, "No, no, you've got to stop." And I'm like, "No, I'm not stopping!"

Your accident has so many parallels with the Janine Shepherd story. A big theme from both of you is that we can be on what we believe is the right path and everything might be looking good for us, but completely out of left field – through no fault of our own – something massive life-changing shifts our trajectory forever.

Can you take us into that day of the accident and exactly what happened?

Yeah, of course I can, like you rightly said, I was just on a completely different path. I was actually training on my bike, I was going to try and set an ultra-cycling world record. We were about two weeks out from the first race, and I was in the mountains about an hour or so from my house. I was riding with three other friends and I was hit by a truck at just over 55 – 60 kilometers an hour. And that truck pushed me on to a brick wall, which I then hit at 54 kilometers an hour, which is a little bit problematic being an 88 kilogram human, traveling at 54 kilometers an hour, going into a brick wall.

There's so many crazy things about this story, but in this split second, I dropped my shoulder. Like I would have done in rugby, and it took all the impact. So on impact, I broke my scapular and seven ribs. Without sounding too blasé about it, bones are not really that much of a problem. But I realized very fast that it was almost like I'd been winded and I couldn't breathe very well.

Then I started trying to figure out why I couldn't breathe. There was a lot of blood coming out of my mouth, and I remember having thinking to myself that in movies, when the guy gets shot, the blood comes out of his mouth, and next thing the guy's dead. So I knew I was in big trouble.

And one of the things through ultras and this thing I talk about the ultra mindset is if you have a problem, you have to admit you have a problem. You can't just deny it.

On impact, I broke my scapular and seven ribs.

And I couldn't deny it. There was blood coming out of my mouth. I couldn't breathe. And I'm like, "Shit, I've got a problem." What had happened was, on impact with the wall, my left lung had essentially almost exploded, like a beach ball. And that makes breathing incredibly hard because you're breathing essentially with the lung on the right side, although they're both together. It took almost two hours to get an ambulance because we're in the mountains, so I was just lying there. And so many amazing things happened.

Thank you for asking me the question, because this is part of my therapy. The more I reflect on it, the more I know in that moment that my body and my mind were detached, my soul left and I saw something different and a lot of people are listening and going, "Wow, this is going to be crazy." But in that moment that I was out of my body, all of the pain stopped, I could breathe again and everything was totally normal.

I thought to myself, "You're in a bit of a bad situation. Well, what's the options here?" And essentially there were two options. One was just give up. I thought to myself, James, I was like, "I love my life. I'm doing something I love, I'm with my mates. My wife's at home. No, that's NOT an option.”

There was only one option, and that was to fight for every single breath.

When I decided to take that option, I couldn't breathe again. I was back in my body and I was just trying to draw this breath. And it was just wild. It was just such an amazing experience to reflect on the power of choice, the amount of choice that we have in the world these days. And then when that choice is removed and you have to put all of your energy into something that is just so, so simple for us, which was breathing. And I made it through; the long and short of it. Obviously, I'm here.

I spent three days in intensive care, which is really awful because no one really knows what’s going on. You want an answer, but no one has the answer. You're like, "Am I okay? Am I going to live?" You're conscious, and they’re saying, "Yeah, we're hoping your lungs going to open.”

You're like, "What do you mean, you're hoping!? Is that not going to happen?"

And they're like, "Well, we'll send someone else in to see."

And you're in this weird, weird time. But again, mate, it was just an amazing time to reflect, to think, to listen to others. Then when I was moved to the main ward, I was able to answer people's questions, probably not with quite as much energy as I've got right now, but I was like, "I'm okay." Because you just literally. People would be making me laugh. I'm like, "Can you please not make me laugh."

This is what I believe life gives. It’s these unique moments and super unique opportunities where we're asked to respond and we're asked to make decisions. Those decisions almost define us, and they prepare us for what else is coming in life. The decisions that I made during the recovery of my crash has prepared me for things that I'm facing now.

I was never aggressive but I'm so much calmer now than I was before. And I'm just happy to sit back, listen, take stuff in, and I'm comfortable to say, "Thank you, James, let me come back to you on that." Whereas I remember before I'd be like, "No, James. We got to do it like this. Let's finish it right now, right now, me and you," you know what I mean? And now I'm just like, "Yeah, it's cool."

And because lungs need time to heal, you can't rush it. I always used to want to rush things, even until I was 40, I was going always super fast. And I was like, my accident and reflection has just told me you can slow down and it's okay to say nothing. And it's okay to say to someone, "Thank you so much. I'll come back to you tomorrow." That's cool.

We're in this world now where if you don't reply to WhatsApp within like 3.5 seconds, you're not a nice person. That's bullshit, mate.

We're in this world now where if you don't reply to WhatsApp within like 3.5 seconds, you're not a nice person. That's bullshit, mate. We don't need to live like that. And we're forced to live like that often by the system and we just don't need to. So yeah, it was a wild year. 2018 was just the best. Honestly, I mean it from my heart, it was amazing.

When did you realize the severity of the situation? The big problem that I have with doctors and psychologists – who do great work, don't get me wrong – but it's when we put a label on someone that can force them to say, "Oh, you know what? That is the reason why I shouldn't do X, Y, and Z” rather than giving them the motivation and opportunity to go out there and actually make something happen.

Because most doctors have got to err on the side of caution. When I was in Boston, about eight years ago, I had a Grade III shoulder separation where you get this little bump on your shoulder, after the ligament has ripped clean off the collar bone. And I remember the doctor telling me I would never be able to do some things that I loved to do. He was an expert so I believed him.

I went home with the bottles of painkillers that I’d been given. Combine strong painkillers with doctor’s severely constraining your idea of what’s possible for you, and it’s a path to suicide. It really is. I remember moments standing in the shower in tears, before I threw them all out and swore I’d never take a painkiller ever again.

Yeah. I had something similar when they sent me from hospital, I was taking these painkillers and I was losing it. And literally, I came downstairs one morning and I took the bag and I went out to the garbage and I just threw them all away. I said I'm not having more painkillers. The funny thing is, mate, and folks that I tell this often, anytime anyone asks me, go back on my Instagram the day before my crash which was on like the 9th of February, crashed on the 10th of February, I posted a picture that said, “Everything happens for a reason.” And the next day this happens.

On that theme, the doctors that I had were incredible. They never made me feel like I was going to be unable to do something. And I remember, and I'm forever thankful for this guy. The physio came in to my room when I got moved to the main ward. Well, there was three really cool things. One, the guy in the emergency room was just totally calm, super calm and so nice; softly spoken. And that made me feel comfortable.

Then I went to see the surgeon, he was a South African guy. And he said, "Listen, your shoulders in so many pieces, I wouldn't know where to start putting it back together. So I'm not going to bother operating. See you later." And I was like, "Yes, that's the best news ever!"

Then I got moved to the main ward. A physio came in and this was a real turning point for me, James, , I'd been in intensive care for three days, and it was like the second day in the ward. So I hadn't moved from the bed for almost five days.

And he was an English guy and he looked at me and he goes, "How are you feeling mate?" And I went, "Actually, I feel pretty good mate." It was morning. And I'm looking in the mirror and I'm feeling good and I'm doing what I said earlier. And he goes, "Do you want to go for a walk?" And then my face must've just dropped. I suddenly wasn't feeling so good." I was absolutely petrified. And I went to him, "Are you serious?" And he went, "Yeah, you can go for a walk if you want." I was like, "Mate, I would love to."

I was going to say, as long as it's an ultra-walk! Is that what you were thinking!?

Well, That's the thing, James, it literally was! It took me over 10 minutes to sit upright in bed. At this point, I had a pipe coming out from my lungs, draining the blood off. I had a pee bag in, I had a catheter in and he just grabbed these two and he clipped them on his belt as I stood up and he said, "Come on then mate, let's go for a walk." And it was like, I was reborn.

At five days, I didn't know whether I'd make it through. I was fighting for my life on the side of the road. I had no idea whether I'd make it through. And I started shuffling out of the hospital room down the ward, and I was just I had this grin on my face. I was holding my left arm because everything here is broken. I was almost crying. And I was like "This is amazing, this is amazing."

You could see the look on his face – he was so happy for me, and I felt just superhuman. But at the same time, my piss bag was on one clip on his belt, my blood bag on the other, and my hospital gown at the back was fully open. I'm cut to shreds and I'm having the best moment of my life. And I'm like "Wow, this is just so, so surreal. And no doctor is going to tell me I can't because I'm going to do this. And I'm going to recreate this feeling as often as I can."

I only had one more physio session after that, and I did all of my own rehab on my shoulder. I woke up every morning at 4:30am, went to my gym and started training. I got in that environment.

And the first week, when Holly was cooking dinner, I'd sneak out the house, get in my car, and I'd drive to my gym. She called me she goes, "Where are you?" I'm like "I'm at the gym." I just wanted to be there, mate, because of this environment of people. And I knew the power of the energy to heal me was going to be something amazing. And it did. I did it for a week.

Then when I could start training, I started training, and I just asked myself every day – it goes back to what we were talking about to “Win the Day.” I said, "What can I do today just to get better?" When you're really buckled, progress is super small but also super big, like to be able to lift my hand in line with my shoulder, it's like nothing really. When you think about it, like you're so far from being able to lift up a bottle of water or anything, because all you can do is get it to here.

But three weeks before I couldn't even lift barely my hand off my leg. So your whole perspective on things just starts to change. And that's when you realize that the human body and the human mind, they are incredible. For the amount of time that we disconnect them. we talk about mental and physical. We're one being, we are a human being and we're an amazing piece of machinery. It's incredible. It really is.

I love it. There's a part of your bio which is crazy, 30 marathons in 30 days within nine months of the accident. I want to ask you a question. There's a story about Bear Grylls, former British SAS who was in Africa and he jumped out of the plane, had an issue with his parachute, and ended up breaking his back. Lying in hospital, he had a picture of Mount Everest that he put at the wall at the end of his hospital bed.

The nurse came in and said, "Why have you got a picture of Mount Everest there?" And he said, "Because when I get out of hospital I'm going to climb Mount Everest." The nurse replied, "The only thing you're going to be climbing in and out of is a wheelchair."

Sure enough, I forget the timeframe, but he went and climbed Mount Everest, after he had a broken back. You had 30 marathons in 30 days within nine months of your accident. Where did the idea for that first come from?

It's very similar to that story, James. I was in the hospital bed and I was fortunate to get such amazing support in hospital, so it was one of the rare times I was alone. And I had this thought because my whole life had been about this ultra-cycling world record. And I was like "That's gone."

I had to make peace with it being gone. Then I had this thought of, "Well, if I can't ride my bike I can definitely run." And I sent a message to one of my friends, Rob, who now works with me. It's almost like a romantic love story. I sent him the route in Corsica that someone had sent me before. And it's basically crossing the Island of Corsica from the top left-hand corner to the bottom right corner; 195 kilometers, 10,000 meters elevation.

And I told Rob, who was a schoolteacher at the time, "Tell me what date you finish school because the following Monday we're going to run this."

He just wrote back "Mate, leave it, get better speak to me in a few weeks."

When I was training for that, I actually picked up the Dean Karnazes book about him running 50 marathons in 50 states in 50 days.

In 2018, I turned 40, and thought, "Bike crash near death in February. Turning 40 in December. I need to do something pretty special in between." And there's the Dubai Fitness Challenge which is a 30 day challenge. I called up the organizers and I said "You guys have got this challenge?" And they're like, "Yeah, 30 minutes a day for 30 days." I said, "I'm just about to blow it out the water."

The guy said, "what are you talking about?" And I go "Well, mate, I'm going to run a marathon every day for 30 days." And he's just like, "No." I was like "No, no, no. You don't understand." He's like "Mate, this is for sedentary people to get them moving for 30 minutes, it's too extreme."

And I'm on the other end of the phone going, "Yeah, exactly. If I do something that's absolutely so stupid, then everyone will just go, "Well, if that moron can do this..."

I had this sales pitch, James!

You’re a man of the people trying to get everyone’s averages up!

Yeah! He’s just going "No."

Anyway, few more phone calls and I got it through and that's really where it came from. I was just like, "You know what, my motivation for doing it was super clear in that I wanted to see where I could push myself too, physically and mentally, because that's what the ultra-cycling would have done."

I wanted to test my potential. In the process of that, I want to inspire a lot of people as well. I thought, "I live in Dubai. Dubai has been my home for a number of years. If I can run into schools, that'll be something absolutely amazing."

So I finished about 16 of the 30 days in a school. Some days I had 2,500 kids trying to race me around a 400-meter track which, when you've already run 42 kilometers that day and you've run 10 or 15 of these things, and you’re absolutely smoked, the kids are trying to run like three and a half minute Ks because they're running with the marathon man.

But we were able to create an amazing impact. And it's so ironic that it's actually the day that we're recording this, 24th, it's two years ago to this day that I finished my 30th marathon. So it was wild. It was just … you learn so much, mate. I got to meet so many amazing people, again, the energy just feeding off people. I'd have people that just get up 4:00am, drive to where I was, start running with me. I had 40 or 50 people that ran a full marathon of which 30 had never run a marathon before, I was literally only on my own for like three hours of the whole month.

I downloaded 20 audiobooks, and I didn't even listen to one! I'm like "At the end of it, what am I going to do with all these audio books that I had?" It was wild. A lot of these things it's so much fun.

There is nothing we can't do. We just got to figure out how to do it.

And thank you for the great questions, mate. It's fun to talk about them and to continue the reflection but a lot of them are just, honestly, they're quite surreal. Sometimes I'm just like "Did this stuff happened?" Is this me, is this life, and then you realize, "Yeah, it did. And this is life and it is amazing."

Because on February the 10th, I'm in intensive care and on November the 24th I had just run my 30th marathon. There is nothing we can't do. We just got to figure out how to do it.

That legacy is going to live on for a long, long time, in all the different people who you helped with your story. You're a super positive and inspiring guy. High energy. Was there a particularly dark day that stood out in that recovery period between the accident and the marathon?

Yeah. There were tough days. There were really tough days. The first week that I went home was brutal because you can't sleep, and sleep deprivation is really tough. I'm okay with pain but when you can't sleep, I'd say to Holly, "I just want it to go away. I just want it to end. I just want this pain to end."

You laugh too hard, a rib pops. You roll over in bed, a rib pops. And you're just like "Oh my God." But when you're committed, like you are, to wake up every day and to say I'm going to win the day, that starts a programming in your subconscious, and you do it now subconsciously. So it's going to take a lot for that dark moment in the night where I'm almost in tears because I'm in so much pain and I've thrown the damn painkillers away because they’re giving me nightmares and stuff.

All of that's forgotten when you've programmed your subconscious, but it was brutal. And a lot of people will say to me, "Oh, Marcus, this is amazing, you recovered so fast." And in that same tone that I said before, I just look at them and go, "Yeah, bro I recovered fast." You don’t know the half of it. And I never would say that to people because people are just trying to be polite. And I just appreciate that they say nice things to me.

But when you do the first month of my training, I would just make it simple because when life is hectic training should be simple. I would just do 100 rounds of Tabata every morning; 20 on, 10 off, for 100 rounds. And it's still set up like that in my phone, 100 rounds. When people come to train with me, they're like, "You've got it saying 100 rounds, are you really going to go 100 rounds of Tabata?"

I'm like, "We'll see how it goes, bro."

And so yes, there are a lot of challenges. There are a lot of tough times. And I think that's one thing that people who listen to shows like yours, mate, you have very inspiring guests on; you give off a lot of great energy.

I think for people to think that we don't have tough days that we don't just look at it and go, "Oh my God," or get overwhelmed. We ALL get overwhelmed and we have to be honest with ourselves on that. But I think what the difference is from what you said and from what I see in my life is that no matter how bad today is I'll wake up tomorrow and it's a new day, then I'm ready to dominate and you're ready to win the day.

If I can just encourage people that every time you go to bed when you get up the next day, you've been just gifted this unique opportunity to do amazing things. And you've got a fresh mind. And if you come with it with this great positive mindset you're going to have an awesome life and you just rinse and repeat that. And it's beautiful.

Yeah, it's so true. There's an old saying it says "A happy person wants 10,000 things. A sick person wants just one thing." What did facing death head-on teach you about life?"

To live every single day. Don't waste time because it's brutal. It nearly ended. And it's hard for me when I look back at it, when I think about, it's very, very emotional mate. And wouldn't it just be a waste, how close was I? You could say very, very close. I was very close and I'm here. So I'll live. And that is something that is easy to say, but I think it's challenging and it's tough. Some days are very tough but that's what I learned from it.

Goal setting is a big part of what you do by the sound of it. You're always focused on a big achievement in the future. How do you balance that hunger for future achievements with your happiness in the present?

Because the goal is just where you're headed to. The goal for me is important, but the process is my love. Holly will tell you, "You only sign up for these races so you can buy new stuff." And for me, often the end goal running across the Sahara, running in Kenya, all of these places I was in Sri Lanka last year, amazing, amazing. But the training, the waking up tomorrow morning at 4:30am, it’s dark and cold, but I’m going out and do something, eating well the whole time, being hydrated, sleeping eight hours a night. That is what I love.

The goal is just like the icing on the cake. It's good for the selfies and stuff, you know what I mean? It's at the end. That's why I think people struggle a little bit sometimes because they're so focused on the end goal that they forget that the process is life and it has to be part of your life, this end goal, you have to enjoy.

When life is hectic training should be simple.

There's no point in dreaming about climbing Everest, you have to dream about cold adaptation training. You have to dream about wearing big down jackets and you have to be in love with that. You can't just dream about taking the picture on the top of Everest. That's not it, it's the process, because that process is life.

Otherwise, you just go from one six-month goal or race to another, and that would be awful. I get people that come to me for endurance coaching, and they've just had awful experience, they hate it. And I'm like, "Wow, you spend 16 hours a week doing the sport that you hate. This is ridiculous."

I love the process mate, again, do I love every single minute of training? I try to, because I always make it fun. And I'm at a stage now where I’m 42 and this is what I've chosen to do. Is it my calling in life, if that's what you want to say? Yeah, it is. And I absolutely love it. I love every minute of it. I really do.

Life is too short to do what you hate. And it's not necessarily the will to win, it's the will to prepare to win, which I really I feel like is a big theme from you.

Yeah, absolutely.

Final question. What's one thing you do to win the day?

I wake up one minute before everyone else. I never set my alarm at 4:30am, I set it at 4:29am. I would never set it for 5:00am, I set it at 4:59am. I've done it for a while now, and I feel that gives me the edge and I never ever, ever press snooze … and nor should you.

“The more you sweat in peace, the less you bleed in war.” 

Norman Schwarzkopf 

On this show I like to bring you the real mindset masters, and today we’ve got an absolute superstar, Marcus Smith, who’s been through more wars than most.

Marcus is an entrepreneur, an extreme athlete, and a performance coach. Based in Dubai, he’s the founder of InnerFight, which helps everyone – from kids to corporate clients – unlock their peak performance, as well as owner of Smith St Paleo, which provides paleo food offerings to help people make better nutrition decisions.

Marcus is fit, and I mean FIT. At age 18, he started playing professional rugby, making it to the 2009 Rugby Sevens World Cup. Since then, he’s completed pretty much anything with “ultra” in its name, including:

In February 2018, while training to set a world record in ultra-cycling, Marcus was hit by a truck, with the impact smashing him into a brick wall. But he stared death right in the face and said, “Not today.” Rather than focus on what he lost, Marcus decided to create a documentary ‘Fight for Every Breath’ where he details his experience and his journey back to full health.

Just nine months after the accident, Marcus completed not one, not two, but 30 MARATHONS … IN 30 DAYS!

In this episode, we’re going to talk with Marcus about:

Strap yourself in. Let’s WIN THE DAY with Marcus Smith!

🎞️ For the video interview, click here.


Resources / Links Mentioned:

📝 Marcus Smith Facebook.

📷 Marcus Smith Instagram.

⚡ Marcus Smith website.

😋 Smith St Paleo in Dubai.

🏃 50 Marathons 50 Days: The secrets to super endurance by Dean Karnazes.

👶 Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Never Seen by Christopher McDougall.

🎙️ We Are Members: Learn how to create a thriving business from your podcast.

Ready to win the day™, every day? 

Actionable tips from James and exclusive interviews with the world's leading experts to help you win the day. Delivered to your inbox every two weeks 🔥
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