Episode 206

Your Richest Life with Garrett Gunderson | Win the Day
October 1, 2024
Garrett Gunderson is a personal finance expert. He has written 10 books, including the New York Times bestseller Killing Sacred Cows.
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In this episode of Win the Day:

The only limit to our realization of tomorrow is our doubts of today.” – Franklin D. Roosevelt

To create real wealth for yourself, you must first understand the rules of how the money game is played.

Garrett Gunderson knows them better than most…

Known for his unique approach to wealth creation and life design, Garrett Gunderson is the author of 10 books, including the New York Times bestseller Killing Sacred Cows.

Garrett is an acclaimed speaker who uses entertainment to educate his audience. His comedy special The American Ream breaks down all the myths about money and covers everything from Wall Street and retirement, to crypto-currency.

When he’s not writing or speaking, Garrett runs “Cash Cabin” immersions where he helps people build their Family Office, Family Constitution, and teaches them how to create their richest life.

In this episode:
• How to turn a poverty cycle into generational wealth.
• The biggest mistakes people make with their money.
• Why discovering your own value is the ultimate foundation.
• How to create your richest life.

Before we begin, the right bit of inspiration can completely change the trajectory of someone’s life, so if there’s a friend or loved one who needs to hear this episode or could use some help to Win the Day, share it with them right now.

Let’s WIN THE DAY with Garrett Gunderson!

Timestamps

00:00 Who is Garrett Gunderson
1:40 Interview starts
4:45 How to prepare for standup comedy
9:45 Growing up with a poverty mindset
11:52 What’s wrong with young people today
14:44 How to grow a strong mindset
17:11 How to become friends with wealthy people
23:09 Why Garrett Gunderson began to focus on personal finance
25:35 How families like the Rockefellers build generational wealth
27:04 Why people make bad financial decisions
30:15 Find the win in the work
32:42 Download your FREE Win the Day Action Plan
33:31 How to connect with the frequency of wealth (and not fall victim to the trappings of wealth)
37:12 The biggest mistakes in entrepreneurship
41:08 How to design a life you love
44:20 How to balance career and family
47:31 3 steps for a happy, loving and connected family
54:15 Encourage your kids to launch a business at 14 years old
56:39 The best tip for productivity (pursue something you love)
58:33 How to turn financial freedom into generational wealth
1:02:26 Classroom vs the real world
1:03:43 How corrupt is the government?
1:06:53 Personal responsibility vs government intervention (and ‘The Ascent of Money’ by Niall Ferguson)
1:09:26 Why healthcare is so expensive — and how to fix it
1:13:25 The problem with cash handouts
1:14:26 Affirmation
1:14:53 Rocket Round

 

Resources / links mentioned:

🎯 Download your FREE Win the Day action plan

⚡ Garrett Gunderson website

📷 Garrett Gunderson Instagram

📚 Books by Garrett Gunderson

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💚 Give the Win the Day podcast a 5-star rating on Apple Podcasts

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📝 Win the Day newsletter [weekly LinkedIn exclusive]

Inspiring quotes in this episode:
  • “By the next generation, it's just a little bit too easy. Make sure your kids are not too disconnected from the sacrifice.” – Garrett Gunderson
  • “If you're a worker that uses your mind instead of your physical brawn, the older you get – as long as you have brain function – you probably have more wisdom and value to give.” – Garrett Gunderson
  • “I realized when I was young, you could talk to almost anyone if you're willing to be inquisitive and you're willing to offer value.” – Garrett Gunderson
  • “When we isolate, we make bad financial decisions.” – Garrett Gunderson
  • “The real purpose of business is to add value, which leads to profit, not profit at the expense of value.” – Garrett Gunderson
  • “In any legacy – whether religion, family, or organization – you'll find three commonalities: rituals, traditions, and symbols.” – Garrett Gunderson
  • “Find the win in the work, not just the outcome.” – Garrett Gunderson
  • “My mantra is we win when we play.” – Garrett Gunderson
  • “Ask yourself, ‘What am I protecting, defending or trying to control?’” – Garrett Gunderson
  • “He made sure every one of his kids started a business when they were 14 years old and he became their business coach. Two of his kids had $1 million in revenue before they turned 18.” – Garrett Gunderson
  • “Have your kids learn the consequences while it's small. Lose $5, which is a lot of money to them, versus $500 or $5,000 or $50,000 or $500,000 when they're older, because they didn't learn the lesson. Learn through experience while you're young so you don't learn through experience when the stakes are too high.” – Garrett Gunderson
  • “My income increased because I was thinking more abundantly.” – Garrett Gunderson
  • “When we use the word scale, most people think of scaling up. But you might want to scale down, because scaling up may mean losing what your business stood for in the first place.” – Garrett Gunderson
  • “When people feel seen and heard, they heal.” – Garrett Gunderson
  • “We have to be transparent with the spending and so that people are informed about what's going on.” – Garrett Gunderson
  • “We have to stop the notion of thinking it's the government's job to create jobs. We need to empower private citizens to create jobs.” – Garrett Gunderson
  • “When you understand how wars are profitable for very wealthy individuals that are doing the bonds and the interest rate they get paid on, you get a little frustrated when you see a lot of the wars are created by private citizens.” – Garrett Gunderson
  • “When you have to pay your taxes, you feel that in the moment that you pay it. But when they have a stealth tax called inflation, it slowly creeps in over time and then it's like boiling the water on a lobster.” – Garrett Gunderson
  • “If you ask for the full breakdown, which I recommend doing when anyone goes to the hospital, “I need a full breakdown of every line item.” You'll see cotton swab $7, aspirin $15.” – Garrett Gunderson
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